Merging 3 DEI websites into one

Saint Joseph’s University was undergoing the second phase of its website redesign. My team was tasked with migrating its diversity, equity, and inclusion (DEI) websites from WordPress to the new Drupal content management system.


December 2020 - February 2021


Web content specialist (me), director of digital marketing, associate director of communications, DEI department

TOOLS USED, Drupal, Google Docs, Google Sheets, Google Analytics, SiteImprove

The problem

The sites were outdated and difficult to navigate. Having three different websites also made it difficult for the DEI team to update their content on a consistent basis.

How might we make it easier for students, faculty and staff to find the information they need while making it easier for the DEI team to manage their web content?


Merging the three websites into one holistic web experience will make it easier for students, staff and faculty to find information about DEI initiatives and activities. It will also make it easier for the DEI team to manage content across their areas.

We’ll know this is true when we see increased traffic to the website and fewer web update requests from the DEI team.

DEI website navigation before

DEI website home page before

What I did

About section of the new DEI website


The DEI website saw a 10% increase in site traffic and 10% lower bounce rate from before launch (2020-2021) to post-launch (2021-2022)

The DEI staff learned how to use Drupal and make updates on their website, reducing the number of support tickets our web team gets.